RESEARCH








Prevention Measures

THE PANEL DISCUSSION ON EDUCATING A LOW

LITERACY POPULATION

Moderator: Mr. Alan B. Fast; Panel: Dr. J. Mitra, Dr. N.S. Kumar, Dr. S.J.S. Flora, Dr. M. Hernandez-Avila, Dr. S. Akbar, Ms. Ann Carroll

Mr. Alan Fast

Mr. Alan Fast presented the following ideas from his experience with the New York City Lead prevention program:

  • Educating the community serves as an inroad to the community.
  • Before one tries to educate the community, the educator has to do research; know where the source of lead is, where the people congregate and what type of media they use.
  • You need not educate everyone; you can save resources by concentrating on target populations.
  • Make use of sports figures, movie and television stars, and politicians to help spread the message.
  • Identify who is affected by lead poisoning and tailor the message directly to them
  • In addition to telling the target audience about the problem, always remember to tell them what to do about the problem
  • The families who visit the doctor on a regular basis are easy for the doctor to reach. Those families who do not visit the doctor regularly are tougher, so the method must be creative.
  • Use temples, churches and other groups who already reach out to the community.
  • The message should always be simple. If possible more graphics and color than text, or even better might be the use of graphics alone by itself.

Dr. S. Narayani Shivkumar

The lead problem is a universal problem. Prevention is needed at three levels :

First Level - Tackle lack of knowledge

Second Level - Suggest how an individual can help oneself.

Third Level - Implement community related programs

  • There is not much awareness of the lead problem (in India) even amongst the educated people. So first and foremost is the creation of public awareness. Children are the most affected. The pediatrician should convey to the parents on how lead affects their children.
  • Just as we had immunization card we could have a lead screening card. Maintain a record of the child’s lead level, and if the blood lead level is found to increase, then the source should be identified. There should be more active involvement of school and educational media.
  • Schools could convey messages to parents and initiate lead screening programs in co-ordination with hospitals. The public should also be made aware of the lead problem by television, radio, newspaper etc.
  • Community based programs where children are screened for anemia and calcium deficiency are very necessary.
  • Create more medical facilities for periodic screening. Involve more organizations like The George Foundation.

Ms. Ann Carroll

She spoke from her experience as the Manager of the Lead Reference Center (LRC) in the New South Wales Environment Protection Authority, based in Sydney, Australia. A summary of the important ideas she presented are as follows:

  • In New South Wales before educational programs are developed, social research on the skills, knowledge, attitudes and behavior of the general public, health care providers and industry are conducted.
  • The research indicated the general public was aware of the hazards of lead and were capable of naming specific health impacts of lead.
  • The public, health care providers, and industry had limited knowledge about what they could do to prevent exposure or minimize risks.
  • In planning statewide community education or communication strategies to educate the general public about steps they could take to minimize exposure or reduce risks from lead, it was important to educate doctors and health care providers first, as patients would ask them questions.
  • Building and construction industries were also important target audiences as they frequently create lead hazards by unsafe work, endangering themselves, their clients and their families.
  • For all target audiences, both literate and illiterate, graphics and colors are an important part of educational efforts.
  • New South Wales research has also found that there are no materials or courses currently available that discuss ways to safely use lead for a wide range of industries. The LRC has developed a training module and course materials on safe lead management for members of the building and construction industry as well as transport and manufacturing.
  • It is particularly important that workers get information about safe work practices and the hazards of ‘take-home’ lead or lead work in family living areas. Recent US NIOSH research found children of workers in the construction industry were 6 times more likely to have elevated blood lead levels than other children. Australian research also found children of workers employed in the lead mining or automotive or smash repair or whose parents had hobbies involving ceramics, painting glass, car repair or making fishing sinkers were at greater risk of elevated blood lead level than other children.

Dr. M. H. Avila

He made the following observations:

  • Designing and developing an education program requires educational expertise. In deciding on the kind of educational program to be implemented, we should contact the people who specialize in making these kind of programs. The community should always be involved in the development of these programs.
  • Use graphics for educating the people.
  • He showed a graph depicting high lead levels in the Mexican population in 1995, prior to the educational effort, and the decline in blood lead level in the same population in 1997 after the people were educated about lead.

Dr. S. J. S. Flora

In modern society many preparations consumed by man are found highly contaminated by lead. Lead salts are being used in traditional cosmetic and medicines. Ignorance about material hazards such as lead plates and foil used by the unskilled and uneducated persons operating technical repairing of day-to-day household utensils can lead to the tragedies. Lead awareness programs are being carried out in different countries, but those techniques may not fully apply to developing countries. Developed countries are employing strategies and tactics that are unique to their countries. In India, because of high illiteracy, the challenge is much greater. Furthermore, even among the literate, particularly the medical doctors, there is not much information available to them in medical textbooks about lead toxicity. Thus, it invariably leads to the situation where doctors recommend symptomatic treatment rather than specific. Because of this, lead poisoning which is certainly far more prevalent than is recognized, citizens do not receive proper treatment and guidance.

Some of the preventive measures by which we can reduce the incidence and severity of lead poisoning among the Indian population are listed below:

  • Inclusion of chapters describing metal toxicology in general and lead poisoning in particular in the medical textbooks. Doctors can also play a major role in educating the illiterate population, as they are generally the persons who are being approached by almost all classes of general population. They can educate them by telling them about the common hygienic measures.
  • Small chapters in textbooks of children about metal poisoning and how to prevent them can also be very useful.
  • Install or improve corrosion control to minimize lead level at water taps.
  • Install treatment processes to reduce lead in source water entering the distribution system.
  • Replace lead service lines when more than 10% of targeted drinking water samples exceed the permissible lead.
  • In the lead acid battery industry, make the lead production safe by installing automatic and machine controlled devices, by providing protective gear like mask, replaceable filters, gloves, boots and working clothes.
  • Scrupulous observance of personal hygiene during and immediately after working hours like cleaning of hands, and taking bath before leaving the hazardous factory.
  • Constant monitoring of the workers' health regarding the lead levels in blood and urine and allotting them alternate work in "safe" areas.
  • Where dust/fumes are generated, they should be isolated from other areas and preferably be enclosed with proper ventilation arrangement.
  • Need to have a special monitoring agency in the department of mines to control lead pollution. The entire unit, whether organized or unorganized, should register with this agency. This agency should monitor the manufacturing units for safety, and pollution control equipment should be installed where required.
  • The State Pollution Control Boards could verify and monitor dust emissions.
  • It should be made obligatory for all the units in lead recovery to submit material balance statement to the Ministry of Mines.

Mr. Jon Forster

Mr. Forster served as Policy Analyst for the NYC Department of Health. A summary of the important ideas he presented are as follows:

  • The Lead Prevention Program started in New York City in 1970. The program now focuses on children and treatment.
  • In New York, 80% children under 2 years and 60% children under 6 years have been screened for lead.
  • He emphasized that physicians should be involved. Physicians should be asked to help formulate programs for physicians.
  • ‘Train the trainers’ programs for training people already working in the community should be encouraged.
  • Create awareness and provide screening in the community by using loudspeakers to invite the target audience to be screened on the spot.

Mr. Michael Van Alphen

Dr. Alphen is director of Lead Research at Port Perie Environmental Health Center, Australia. He made the following points:

Educate the Nations Leaders. Few leaders of India and its States fully appreciate the day-to-day hazards of Pb poisoning to children and the general population. The leaders of India’s businesses, the manufacturing industries and individual factory owners also appreciate little of child Pb poisoning. There is ineffective regulation of Pb and other toxic components in consumer goods, and many products manufactured in India contain levels of Pb that can potentially Pb poison children. In light of this, educating the political and business leaders is probably the bigger priority. Its not just the message of the human health problems of Pb that are relevant, but the message should be that there are options for dealing with it and the benefits.

There is much more advantage in educating those with power and influence as they could have immediate, positive and powerful ramifications through the whole community. Continued lobbying/education of the health, industry and environment ministries is required.

Roles of the health professionals:

1) Educate the public health workers

2) Educate and provide tools to the medical profession.

3) Targeted education and intervention

In regard to the third point, educate the media. Give the media stories, give them material and be accessible to them.

In order to reduce Pb in drinking water, select municipal and drinking water control authorities and give them with education regarding Pb. The same goes for the manufacturers of eating utensils, paints and many other industrial concerns. There are many groups of people who will require tailor-made education, as for example construction workers, house painters, etc. There is also some crossover in India at least between child Pb exposure and occupational exposure issues of cottage industries.

Lead poisoning in India is frequently referred to by some in the medical profession as being either symptomatic or non-symptomatic to the degree that you may suspect two things. There is a high incidence of Pb poisoning in India, but due to the non-availability of blood lead (PbB) analysis facilities, many medical practitioners fail to diagnose Pb poisoning in India.

This comment perhaps underlies the role of the medical profession in Pb poisoning and therefore the level of medical education required in this field. The key roles of the medical profession are making medical diagnoses and conducting medical management of patients. So here are two clear areas where specific education is required. In the case of the diagnosis of Pb poisoning, we should be sure that all general practitioners are aware of the clinical signs of Pb poisoning and know where to go to get an accurate/reliable blood Pb analysis.

There is a need for better access to PbB analysis facilities in India before much additional education of the medical profession can pay-off. The medical profession is trained to act on medical facts; blood Pb analyses are the foundation of a general practitioner’s role. The two appear to go hand in hand. Without the PbB analysis, the medical profession is largely blind to the Pb problem. Medical practitioners need the diagnostic tools. Some parts of the profession in pediatrics, occupational health and toxicology have a more focussed / professional interest in Pb poisoning. My view is that Pb poisoning will only influence the medical profession more widely when the diagnostic tools are more widespread. There is no argument however that the medical profession needs more information. The family doctor will most frequently deal with sick people who, among other things, may have Pb poisoning. The general practitioner will not generally be a front line person in the detection of Pb poisoning as they will do little Pb-specific case-finding work. The general practitioner will not often be doing home visits to try and determine sources of Pb poisoning. The ‘family doctor’ or ‘local doctor’ will invariably be an intermediary between the parent and the public health worker and the hospital or pediatrician.

Who says you need PbB testing to find Pb poisoned children? I could take you to a car battery assembly workshop where there are 8-12 year old boys working, and would say there is a very high chance that they are Pb poisoned. Similarly go to a silversmiths and see a 6 month baby being cradled in the lap of the owner father while he polishes brassware and crucibles are being fired nearby.

You can readily conduct case-finding exercises and identify children at risk using public health field workers and public health programs without substantial PbB diagnostic analysis support. At this time in India, there are many tens of thousands of small factories where children are being Pb poisoned. All that is needed is understanding the pattern of Pb poisoning associated with a particular industry and then go and target those industries and locate the associated Pb poisoned children. Clearly diagnostic support is required but the PbB testing would not be the central crutch upon which such programs are based. Information is crucial and education of the public health worker is critical.

Educational messages need to get to pregnant women and to families with very young children. The message has to get out before children are Pb poisoned. Pb poisoning should be prevented before a child is born. Pb poisoning prevention is a goal which is not about passively studying the age at which children attain their peak PbB level, but directed towards all possible reductions in Pb exposure at every stage.

In order to educate the illiterate, we need to get answers to some basic questions.

What percentages by demographics are illiterate?

What languages?

What proportion listen to radio?

What proportion watch TV?

What proportion go to the movies?

What proportion read newspapers?

How does the above break-down from poor to rich states? Are there mass media education options? Or, is there a need for targeted media and mass media? The petrol station where you now get your unleaded petrol could distribute information about Pb poisoning. If 50% of the population of India is illiterate, how are you going to make a difference to the 50% or more of Indian children having a PbB > 10 ug/dl? How are you going to put it across? If you focus on text based public information, you will not achieve much!!

How can you even consider issues such as communicating to the parent of a Pb poisoned child with a view to discovering sources of Pb exposure if that person does not know what Pb is? What is Pb? What items often found in the home contain Pb? In these situations graphical means are required. Sketches of all Pb items are required so as to communicate to people about Pb. You have to find something familiar to the illiterate.

This is the key issue for children also. The sort of literature that is pitched to children so as to educate them about the risks of Pb should also be highly graphical. In a community where 70% are illiterate, then substantial effort has to be placed in graphical resources.

In the case of children, they are the most easily educated in the community and can readily pick up and accept messages about Pb poisoning. These children can then look out for their brothers and sisters and readily pass on the material learned to their parents. Children can be your teaching network.

Children readily take home colouring books and learn about messages while they colour things in, and they show these things to their parents. Children will also readily take home storybook format ‘picture-books’ with interesting detail-filled colour pictures. It is easy to get children on your side with colorful brochures, perhaps badges, hankies or face-washers. These may all seem like bribes but kids are pretty loyal.

One important issue when it comes to having children jabbed in the arm with a needle or pricked on the finger when they visit your clinic is that you have to try send them away happy or otherwise they may not come back!

How do you get across the message to children to wash their hands before eating? Cartoons showing happy figures washing their hands is one method.

Other networks include maternity hospitals/ schools /child care facilities/community groups.

Lapel badge used in Australia education campaign for children

 

TIPS FOR A FAMILY TO AVOID OR LESSEN LEAD EXPOSURE:

 

1. DON’T USE HOT WATER FROM THE TAP FOR COOKING OR DRINKING,

BECAUSE HOT WATER IS MORE LIKELY TO CONTAIN LEAD THAN COLD.

2. NEVER MIX HOT TAP WATER WITH INFANTS FORMULA OR JUICE.

3. RUN THE WATER FOR A MINUTE WHEN IT HASN’T BEEN RUN FOR MORE

THAN 6 HOURS.

4. WASH CHILDREN’S HANDS FREQUENTLY, ESPECIALLY THOSE OF YOUNG

CHILDREN WHO OFTEN PUT HANDS IN MOUTHS. HANDS SHOULD

ALWAYS BE WASHED AFTER PLAYING OUTDOORS AND BEFORE THEY

EAT.

5. FEED CHILDREN A DIET WITH ADEQUATE AMOUNTS OF IRON AND

CALCIUM, WHICH HELP PREVENT THE ABSORPTION OF LEAD.

6. DAMP-MOP OR DAMP-DUST YOUR HOME FREQUENTLY, CONCENTRATE

ON PLACES WHERE PAINTED SURFACES RUB TOGETHER SUCH AS

WINDOW AND DOOR FRAMES AND FLOORS. AVOID DRY SWEEPING OF

DUST BECAUSE IT WILL STIR UP AND SPREAD LEAD DUST. VACUUMING

WITH A CONVENTIONAL VACUUM CLEANER MIGHT SPREAD DUST, THE

USE OF A HEPA VAC IS PREFERRED.

7. AVOID ALL AREAS WHERE RENOVATIONS OR DEMOLITION ARE TAKING

PLACE. DO NOT SAND OR SCRAP LEAD -PAINTED WALLS WITHOUT

PROPER PREPERATION AND CONTAINMENT AND TRY TO HAVE

CHILDREN OUT OF THE HOUSE.

8. WASH BABY TOYS AND PACIFIERS FREQUENTLY.

9. DON’T ALLOW CHILDREN TO PLAY UNDER ELEVATED HIGHWAYS OR

BRIDGES.

10. DON’T ALLOW CHILDREN TO PLAY WITHIN 100 FEET OF HIGHWAY AND

BUSY DUSTY STREETS.

11. IF HOUSEHOLD MEMBERS WORK IN JOBS THAT EXPOSE THEM TO LEAD,

HAVE THEM CLEAN UP OUTSIDE OF THE HOME BEFORE ENTERING. TAKE

SHOWERS AT WORK AND HAVE TWO SETS OF CLOTHES TO WEAR.

CLEAN OFF SHOES CAREFULLY AND WASH HAIR DAILY BEFORE

ENTERING THE HOUSE.

12. PLANT SHRUBS AND GRASS AROUND OUTSIDE OF HOUSE AND

CLOSELY MONITOR FOR PAINT CHIPS AND PEELING PAINT AND REMOVE

THEM QUICKLY.

13. BEWARE OF HOBBIES THAT EXPOSE CHILDREN TO LEAD, LIKE THE

MAKING OF FISHING SINKERS AND LEAD SHOT BULLETS, MAKING

POTTERY, AND WORKING WITH PAINT OR MOLTEN LEAD.

14. BE AWARE OF THE ENVIRONMENTS YOUR CHILD PLAYS IN AND VISITS.

15. NEVER OPEN CANS THAT HAVE DENTED SEAMS.

16. REMOVE ACID FOODS FROM CANS: TOMATOES, PINEAPPLES, AND

APPLE JUICE, ETC. NEVER STORE FOOD IN OPEN CANS!

17. CHECK THE WALLS OF SCHOOLS FOR PEELING PAINT AND DUST.

18. IF YOU HAVE TO RENOVATE OR BUILD IN THE HOUSE, KEEP THE

CHILDREN AWAY UNTIL COMPLETELY FINISHED AND PROPERLY

CLEANED UP.

19. WASH HANDS CAREFULLY BEFORE PREPARING FOOD.

20. AVOID EATING FOODS THAT WERE COOKED IN OIL THAT WAS NOT

COVERED AND LOCATED OUTSIDE ALONG BUSY ROADS.

21. BE WARY OF ALL PAINTED TOYS AND CHECK THEM FOR LEAD.

22. LAUNDER WORK CLOTHES SEPARATE FROM FAMILY CLOTHES.

23. AVOID CERTAIN COSMETICS AND FOLK REMEDIES THAT MAY STILL

CONTAIN LEAD.

24. AVOID ALL MEDICAL REMEDIES THAT USE LEAD. ASK YOUR LOCAL

HEALTH DEPT. TO MAKE SURE!

25. ALL MOTHERS WHO ARE BREAST-FEEDING SHOULD BE CAREFUL AND

TO AVOID ANY LEAD: NO SANDING OF PAINTED SURFACES, AVOID LEAD

FUMES, ETC.

Example of an education guide from NYC Dept. of Health :

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